Monthly Archives: October 2011

Week 9

We have learned a lot about the history of social media and how everything was created. Last week we learned about the Howard Dean campaign and how it was very successful in putting up numbers using social media but there … Continue reading

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Week 9: Kreiss v. Shirky

This weeks readings discussed the important role of social media in helping Barack Obama develop a successful campaign. One of the key components that Kreiss elaborates was used by the Obama campaign was creating as much positive buzz as possible … Continue reading

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Week 9

At the beginning of Kreiss’s piece his made a few points that I had already touched on in a few of my previous posts, which was quite encouraging to read. Kreiss says that social media did provide votes, in 2008, … Continue reading

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Week 9 Jamie Schwarz

After reading the study by Hargittai/Shaw and the piece by Gueprguieva I found that they synthesized a number of arguments about the impact of internet use on campaigns. One argument that I developed after reading is that the internet is virtually … Continue reading

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Week 9: Cody Patton

The Kreiss, Gueorguieva, and Slotnick readings focused on how Barack Obama was able to successfully use social media to win the 2008 election. Kreiss focused on the network building aspect of the campaign. He defined network building as the creation and maintenance … Continue reading

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week 9 readings

The readings this week discuss the role that social media plays in political campaigns. Slotnick analyzes the strategies that the 2008 republican and democratic candidates use through social media and the extent that social media, particularly Facebook, has on the … Continue reading

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Ben HalperinWeek 9

Reading Geuorguieva’s and Kreiss’ pieces, in conjunction with each other, was fascinating. The difference in implementation of Internet resources in the election cycle is marked. Geuorguieva’s writing describes how MySpace and YouTube were used, specifically during the 2006 election cycle. … Continue reading

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Week 9

As learned last week, Howard Dean was the first to implement the Internet / social media tools in his political campaign.  On the other hand, Obama was the first to begin to understand the medium more comprehensively, and skillfully navigate … Continue reading

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Week 9 Response

The use of the Internet by political campaigns can result in increased political culture as well as the production of things such as professional media outlets and civil society organizations.  Kreiss’ article looks at the new media messaging practices of … Continue reading

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An Undemocratic Medium

Agre points out that there are popular perceptions that the Internet will enhance democracy (in democratic countries). The logic is that the Internet has created a networked society where virtual deliberations occur in Habermasian fora. These optimists regard the Internet … Continue reading

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Week 9 – Caitlin Spinweber

This weeks readings focused on the new, successful age of Internet campaigning.  How is it that Barak Obama used the Internet and social media to successful win the White House, why was he the most successful to date, etc?  Allison … Continue reading

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Week 9 Response- Sam Moon

The Geuorguieva “Voters, MySpace, and Youtube” reading along with the Slotnick “Friend the President” readings focuses on the benefits and dangers of social media in election campaigns. Both recognize that the Internet has evolved to the point where having a … Continue reading

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Week 9

  This week’s readings focus on the relatively recent surge of power that the Internet is assuming in political campaigns. In particular, social networking sites are becoming more and more important for candidates to reach people. Both Slotnick and Geuorguieva … Continue reading

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Week 9

Week 9 The readings by Slotnick and Kreiss focuses on how the Internet was used in the Obama campaign and how campaigns were communicated to a mass audience.  As we can see from the readings, technology has made politicians lives … Continue reading

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Social Media and campaigns

Gueorguieva, Slotnick and Kreiss all look at how campaigns have been changed by the new media landscape, in particular social networking sites. They point to how social media platforms are providing campaigns and citizens more benefits and allowing them to … Continue reading

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Week 9 – Drew Daniel

The Geuorguieva article dicusses how social networking sites, specifically YouTube and Myspace have transformed from niche sites to mass phenomenon and has become important for inclusion in campaign strategy. Similar to past readings the opportunities in social networking sites are … Continue reading

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Week 9 Response

During the 2004 presidential election, online campaigning was really just beginning to become a factor. As we learned last week, Howard Dean’s campaign in particular focused greatly on using the Internet, and he had quite a run of success thanks … Continue reading

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Week 9

The readings this week talked about how new technologies make it easier to reach the public in political campaigns. This user-driven political campaign tactic becomes successful when the users are involved and interested. Vassia Gueorguieva talks about YouTube and Myspace … Continue reading

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Week 9- “The Internet: A Beneficial Political Platform”

While Kreiss argues that the Obama campaign strategically used new media to shape narratives and Ghueorguieva and Slotnick argue that the changing media landscape is posing advantages and challenges to recent campaigns exemplified by social media; the Internet has been … Continue reading

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Week 9 – Emily Thibodeau

Slotnick stresses the powerful uses of social networking sites in campaigns, while Gueorguieva doubts their relative power compared to other campaigning strategies. In “‘Friend’ The President”, Slotnick discusses how an authentic use of social networking sites can have great results for candidates. While many … Continue reading

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Week 9 Readings

Key understanding of the “networked public sphere” allowed the 2008 Obama campaign to leverage online tools and communities to provide virtual support to their campaign, which transgressed into real world action at the polls.  The Kreiss reading on “acting in … Continue reading

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Obama’s online campaign took different approach to technology than Dean

Howard Dean may have been the first presidential contender to utilize the Internet and social media websites as a campaign strategy, but President Barack Obama is arguably the first to successfully implement such tools. The downfall of Dean’s online campaign was the … Continue reading

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Week 9

Today’s topic of debate focuses on the question of how effective the Internet’s role has become in engaging young voters in political activities, specifically voting. Ever since politicians begun to utilize the Internet in their political campaign, this medium has … Continue reading

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Ben Halperin Week 8

These two accounts, especially in conjunction with each other, are a fascinating cautionary tale of the Dean campaign. Trippi’s “The Open Source Campaign” describes the campaign’s efforts with blogs and other online resources, especially for attaining contribution goals. The article … Continue reading

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Week 8

Both of these readings showed how drastically political campaigns can both rise and fall. In a matter of days your campaign can be competing with the big boys, and a short time later is can be taking in huge losses. … Continue reading

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Week 8 Response

The readings this week looked at the campaign of Howard Dean and his use of the Internet to organize and raise money for his campaign and his eventual failure.  He gained recognition and attention through this although he started out … Continue reading

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Dean’s Online Campaign and False Sense of Success

Howard Dean was one of the first presidential contenders to successfully create an online campaign, specifically in terms of interactive media. But, despite the predictions of election pollsters, Dean lost the race. The readings by Shirky and Hindman attribute the … Continue reading

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Week 8 Weekly Response- Sam Moon

After reading both the Shirky and Trippi pieces, I can’t help but relate the Howard Dean campaign in 2004 to the Obama campaign in 2008. The main argument I would make about both pieces is that Howard Dean’s campaign strategy … Continue reading

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Week 8 Response

Howard Dean emerged as the frontrunner for the Democratic nominee in the 2004 presidential election. Thanks in part to innovative and creative ways of using the web, he generated a lot of positive attention en route to becoming the Democratic … Continue reading

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Week 8- A “Sensational” Internet Campaign?

After reading both the Trippi and Shirky article it was interesting to see how the same campaign could come across as both success and failure. While the Trippi article was inspiring and gave details from inside of the campaign; I … Continue reading

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