Author Archives: lsteelepaddon

Week 14

Intro / Claim: I assert when evaluating Cohn’s optimistic view and Gladwell’s pessimistic argument of the effects of the Internet and SNS’s role in information distribution and activism in light of Dean’s and Obama’s political campaign, there is indeed support … Continue reading

Posted in Fall 2011, Uncategorized | Tagged | Leave a comment

week 13

“Social media” is such a broad term to describe many tools, including but not limited to SMS, Twitter, and Facebook.  While each author has a differing opinion on the degree that social media played a role in the activism in … Continue reading

Posted in Uncategorized | 1 Comment

week 12

Introduction Gladwell and Morozov explore the role of Twitter and social media generally in several revolutions, with a particular focus on Iran.    Both point out a plethora of weakness stemming from activism carried out via social media tools.  Thus, a … Continue reading

Posted in Uncategorized | 1 Comment

Week 11

Introduction Based on the learning gathered from Kurtzman’s “Structural Opportunity and Perceived Opportunity in Social-Movement Theory: The Iranian Revolution of 1979” and Snow’s “Social Networks and Social Movements: A Microstructural Approach to Differential Recruitment,” I assert many people join and … Continue reading

Posted in Uncategorized | Leave a comment

Week 10

Intro / claim: Based on the learning’s gathered from the Lutz and Steinhauer articles, I assert that whether political campaign social media strategies are elaborate or bleak, they essentially equate to little if they fail to effectively generate and engage … Continue reading

Posted in Uncategorized | Leave a comment

Week 9

As learned last week, Howard Dean was the first to implement the Internet / social media tools in his political campaign.  On the other hand, Obama was the first to begin to understand the medium more comprehensively, and skillfully navigate … Continue reading

Posted in Uncategorized | Leave a comment

Week 8

After reading Trippi and Shirky and weighing the suggestions made by each author, I question whether there are different uses for blogs (inherently biased conversational tools, as suggested by Shirky, and yet a tool that carries the promise of political … Continue reading

Posted in Uncategorized | Leave a comment

Week 7

As mentioned in a previous blog post, I am revisiting my interest in whether the online strategy of political campaigns differs at all from and if they should differ from brand campaigns (and why). Manteal and Davis have slightly dissimilar … Continue reading

Posted in Uncategorized | Leave a comment

Week 6

Standage makes 2 points worthy of further exploration: 1)   At the end of Chapter 6, Standage states that increased and faster communication does not necessarily lead to a higher level of mutual understanding. 2)   Standage explained how the Crimean War, … Continue reading

Posted in Uncategorized | 2 Comments

Week 5

In “Realizing the Social Internet? Online Social Networking Meets Offline Social Capital,” Pasek lays out 4 different but related hypothesis. 1) Young people using the Internet for information will exhibit higher levels of civic engagement, political knowledge, and interpersonal trust … Continue reading

Posted in Week 5 | Leave a comment

Week 4- mid-tail content

Layne Steele Paddon Morozov’s arguments about the powerful effects of entertainment-based internet practices, and internet censorship, begs the exploration of the parallel’s with the newly discovered mid-tail content. Morozov’s core argument of chapter 3 revolves around an individual’s urn for … Continue reading

Posted in Uncategorized | Leave a comment

Week 3

Throughout chapters 7,8 & 9 Shirky argues the need,  fascination, and inclination humans have to form groups and bonds with others via social tools living on the internet.  Shirky claims the internet and more specifically social tools are extremely low … Continue reading

Posted in Week 3 | Leave a comment

week 2

Layne Steele Paddon Scholz’s “Infrastructure: Its Transformation and Effect on Digital Activism” succinctly summarizes the evolution of the internet from a military tool to a method of communication allowing millions of individuals to share any and all information simultaneously and … Continue reading

Posted in Week 2 | 1 Comment